reach trucks
Application
Founded in 1985, family-owned Colorbaby distributes toys, outdoor leisure products and homeware items from its strategically located warehouse facility based in Ibi, Alicante, Spain. Colorbaby customers and resellers throughout Spain benefit from a highly efficient ordering system directly linked to stocks of over 8,000 products housed in 60,000 pallet locations.
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Crown has been nominated for the International Intralogistics and Forklift Truck of the Year (IFOY) Award 2020. The nomination, in the “Warehouse Truck Highlifter” category, applies to the company’s ESR 1000 Series. The award acknowledges the year’s best intralogistics products and solutions and has become a well-established accolade for outstanding performance. The new ESR 1000 reach truck was nominated for the IFOY Award as the result of multiple innovations, such as the newly developed Gena® operating system and the Xpress Lower™ mast lowering technology.
Market launch – Crown focuses on real performance
Crown has launched the ESR 1000 Series reach trucks. The new forklifts are available with lift heights of up to 13560 millimetres, load capacities of up to two tonnes and can optionally be configured to use lithium-ion batteries. Moreover, the new reach truck series includes a variety of innovations: For example, mast-lowering speeds can be doubled by opting for Crown’s Xpress LowerTM technology. Furthermore, the newly-developed Gena® operating system provides the latest ESR 1000 Series with advanced productivity, safety, personalisation and management features as standard. Crown’s preferred approach to optimising real productivity and performance is to help make material handling at our customers’ operations easier, safer and more cost-effective.
Application
Great Bear Distribution is a leading UK ambient third-party logistics provider (3PL), providing nationwide contract logistics and supply chain management services to a wide range of companies.
Its 495,000 sq. ft. Desborough Regional Distribution Centre in Northamptonshire, UK operates on a 24/7 basis with flexible shift patterns to take into account variable levels of customer activity. Product is received from production lines in the UK, Europe and the Far East and stored at the facility before orders are picked and dispatched to retailers, wholesalers and fulfilment centres across the UK.
