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Crown Gabelstapler opens new training centre in Neufahrn near Munich

Continuous training for service engineers improves efficiency

In early April 2017, Crown launched the Demonstrated Performance™ (DP) Service Training programme in Europe. The forklift manufacturer continues to develop advanced training courses for service engineers with the aim of providing even more efficient services and, hence, lower cost of ownership to its customers. The programme has already been successfully implemented in other regions around the globe.                                                                          

Wherever you find a forklift fleet characterised by near-100 per cent availability, you will also find a highly trained service engineer. Regular, efficient service and maintenance help maximise uninterrupted workflows and safety in the workplace, reducing the fleet’s total cost of ownership (TCO). This is why Crown gives such a high priority to continuous, accredited training for all service personnel. Crown’s new DP training courses are the natural next step in the company’s evolving training concept. Courses can be taken in multiple languages and are intended not just for Crown’s own employees, but also for service personnel working at accredited dealerships across the entire EMEA region. In the new training centre, Crown’s Service Training Team can run multiple courses in various languages all at the same time due to the modular construction of the programme. Each course participant is allocated his or her own workspace, complete with forklift truck, computer, course materials and tools.

forklift service training from Crown


Demonstrated Performance Service Training – the name speaks for itself. The theoretical course components are delivered by interactive training modules that adapt to each participant’s speed of learning. Each course unit builds on the previous unit in a step-by-step progression. Every module also includes a high proportion of in-depth practical content in the form of hands-on tasks, detailed processes and problem-solving.

“Each course participant is given the time they need to immerse themselves in the contents of the individual course units until they’ve fully understood and internalised them”, explains Reiner Reichthalhammer, Crown Service Training Manager. “At the end of each course unit, course participants present what they’ve learned to a training manager, who then gives immediate feedback. Our intention is not to reproduce every single real-world case – instead, we help course participants to help themselves by giving them the guidelines they need to find the most efficient way to a solution in any and every situation. We have found by going away from a lecture-based training programme to a guided self-learning programme we are producing problem solvers as opposed to task-based individuals. This helps when our service personnel are faced with real-world working conditions.”

Once participants have successfully completed the training course, they are given certificates which they can build on over time. This ensures that service specialists stay up-to-date with the latest developments in technology, safety and maintenance.

Crown customers will reap the benefits of this investment in the form of optimised service support and reduced vehicle downtime. Course participant, Marvin Blank from Crown’s Heppenheim branch, agrees: “The DP training programme provides exactly the course content I need. I can work through the individual modules step-by-step, then apply what I’ve learned in practice to the forklift truck standing right next to my workspace. If I’ve got a question, someone is there to help me immediately. Of course our customers benefit from these courses because, to provide a professional service, we rely on regularly honing our skills by utilising the highest standards of training. Crown’s Demonstrated Performance fulfils this need!”

Comprehensive Service Offerings
At Crown, effective customer service means ensuring that the right service engineer with the right spare part is in the right place at the right time. In return, customers benefit from significant cost savings and genuine added value. Crown service engineers have the training and experience – as well as the right tools – to ensure that Crown forklifts are always ready to perform to industry-leading standards. The state-of-the-art Crown Central Parts Centre EMEA ensures that parts are available from stock at exceptionally short notice. Crown can deliver spare parts directly to service engineers’ vehicles in less than 12 hours (via overnight express delivery).


About Crown Equipment Corporation – EMEA
Crown is one of the world’s largest material handling companies with a reputation for award-winning product design, advanced engineering and technology supported by superior after-sales service. Crown’s business philosophy utilises vertically integrated processes to design, manufacture and distribute forward-thinking innovative solutions that improve customers’ productivity and operating efficiency. Crown develops, produces and sells a broad range of forklifts, as well as automation and fleet management technologies.

The company’s global headquarters is located in New Bremen, Ohio, USA, with regional headquarters in Germany, Australia, China and Singapore. Its employees number more than 14,000 worldwide. Crown operates a service and distribution network that exceeds 500 retail locations in over 80 countries. To learn more about Crown’s ideas for helping customers advance the productivity of their operations, visit



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Media Contacts

Jörn Erdmann
Crown Gabelstapler GmbH & Co. KG
Tel.: +49 (0)89-93002-313
Website | LinkedIn

Duncan Tift
Adfield-Harvey PR
Tel.: +44 (0) 1952 752 500

Crown opens new forklift training centre EMEA in Munich - Crown Lift Trucks Newsroom

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