Crown Equipment Corporation expands its international presence with the opening of its new manufacturing facility and sales operation in Suzhou, China. The expansion allows Crown to better serve its global customers and increases its presence in the worldwide marketplace.
Crown leaders as well as representatives of the Suzhou and United States governments were on hand for a recently held grand opening.
Crown’s ongoing commitment to its customers was a key factor in the decision to build in China, said Crown President Jim Dicke III. “Many of our global customers are already located in China or making plans to open operations. Providing service support for these existing customers in China is very important to our company,” he said.
Mr. Dicke added that Crown chose the Suzhou New District, a high-tech industrial park, based on the area’s economic climate. “Suzhou will provide us an opportunity to develop talent so that we can build equipment and develop our service teams to meet the requirements of our global customers,” he said. “We have been extremely impressed with the talent of the employees hired in China and the quality of suppliers supporting Crown.”
Crown has been manufacturing several of its smaller product models in the 150,000 square foot facility since April, 2006. Additionally, Crown has global operations in the United States, Australia, England, Germany and Mexico.
Crown Equipment Corporation is one of the world’s largest manufacturers of electric lift trucks. Since the company first started building materials handling equipment in the 1950s, Crown products have won numerous industry accolades. From the smallest pallet trucks through to the largest VNA trucks, Crown uses leading-edge design, innovative engineering and high-quality manufacturing techniques to respond to the full range of customer needs, achieving exceptional standards of reliability and productivity.
Crown has a unique corporate structure, characterised by the highest levels of vertical integration in the industry. This enables the company to keep tight control of development, production and customer support. Up to 85 percent of the components used in Crown products are developed and manufactured by Crown in custom-built facilities. Crown is committed to offering customers superior value that reduces TCO (Total Cost of Ownership).
Crown Equipment Corporation is a family-owned business with head offices in the USA, Australia and Germany. Crown now operates a global distribution and service network with more than 70 fully-owned subsidiaries and over 300 independent dealerships.